You Are Not A Fan. (A Pep Talk)

You Are Not A Fan. (A Pep Talk)

Most who know me know that I don’t care a whole lot about sports. (All sports broadcasts and discussions sound like this to me.) But when its time for the Olympics, I hunker down for a couple weeks of cheering on athletes and soaking in the amazing human interest...
Laser Focused Products your Customers will Love

Laser Focused Products your Customers will Love

You’ve got a new offer that you are SO excited to create. You know your audience well, and your new product is exactly what they want from you, and you’re confidant that this will sell. But you’re smart, and you want your product to be laser focused, to...
About to burnout? Take a Bulb Day.

About to burnout? Take a Bulb Day.

I am always tempted to over-schedule my Sundays. It’s such a beautiful blank slate, and I feel like I’m constantly fighting the urge to plan extra social events or home improvement projects or squeeze in extra work (that’s a big one for me!), or just keep busy...
4 Lies Creative Business Owners Tell Themselves

4 Lies Creative Business Owners Tell Themselves

1. “I can’t hire help- I’m The Only One Who Can Do What I Do” This little lie keeps many creative business owners overwhelmed, overextended, and completely stuck when it comes to growing a brand. We creatives are great at convincing ourselves that since our work comes...